Volume # 33 July 2010
Message from:
 
Retired CEO from Porsche,
Peter Schutz, recently came to
Western New York to offer advice
about success in business. One
of his first pearls of wisdom is
that extraordinary results come
from ordinary people. He
asserted that very few of us are
extraordinary by nature.
The secret to success is to
identify a vision and a culture
that leads ordinary people to
become extraordinary. Peter told
the story about his early days
at Porsche. The company had a
history of winning auto races
but had fallen on bad times due
to financial losses and failure
to invest in new technology.
His first mission was to
revive the winning attitude and
to assure everyone involved that
Porsche would only enter the
race with the intention of
winning. That year, it won the
prestigious Le Mans race, which
restored the winning attitude.
The lesson learned here is
about leadership and motivation.
Peter used the metaphor of a
bicycle, where the back wheel
supplies the power and the front
wheel gives balance and
direction. Leadership comes from
the front wheel.
He told a story about three
workers at a construction site,
each having differing views of
their job. When asked, the first
worker stated his job was
"busting rock." The second
worker responded, "I am earning
a living." The third said he was
"building a temple."
Peter asserted that the first
two workers and management are
in conflict. These workers’
interests lie in busting less
rock for more money. Management
wants to bust more rock for less
money. He urged his audience to
find the temple in their
business that will bring
everyone together in a common
purpose. "This is front wheel,"
he explained. This is what
leaders need to do if they want
success.
So you are probably asking;
"what does this have to do with
medical imaging?" The theme from
the newsletter and trade shows
where we all get together is
about the challenges of the
economy. Vendors have retooled
by either downsizing or opening
up their products to multiple
distributors. Our end users have
micromanaged every invoice and
product we sell to save money.
Getting squeezed at both ends
had definitely impacted our
bottom line. How do leaders
react?
At the seminar; Peter
cautioned leaders not to become
a commodity where price becomes
the only consideration for
sales. He used Wal-Mart as an
example. "If you want to do
business with Wal-Mart, you will
be continually pressured to
lower your price." There may
come a time that you will be
better off not supplying
Wal-Mart. The secret is to
innovate and get your people
working together toward a shared
objective.
Peter was no stranger to
recessions. He believes a poor
economy is an opportunity to win
new business. It is a time when
customers will listen and give
you a chance to make your case.
He gave an example from his
days at Cummins Engine, which at
the time saw sales sharply
reduced in a recession. The
company was able to win a new
customer by offering services
that others did not or could not
offer.
While competitors had cut way
back and could not deliver
product, Cummins was able to
deliver product, which allowed
it to win new business. The
lesson here is to step up
efforts to win new business.
Peter wrapped up the meeting
with a few bits of wisdom on
other topics.
"The only way to make money is
to print it," he stated with
resolve. "People need to earn
money." Are we as Vision members
doing what it takes to earn new
business? Are we maximizing our
vendor partners to make money
and using their creative,
specific solutions to win new
business? There has never been a
better time to be part of such a
large network of x-ray
distributors and suppliers as we
ride the storm out with new ways
to do business. Always take
advantage of that opportunity.
2010 National Meeting
The 2010 Vision Imaging
Partners National Meeting in
Jacksonville, FL began with the
opening cocktail reception on
Thursday April 29, 2010. The
exhibit hall and meeting took
place on Friday and concluded on
Saturday at 3:00pm.
We had 31 exhibitors
showcasing their products,
educational speakers, roundtable
discussions, great door prizes
and a Golf Tournament at Beaver
Creek Golf Course. This meeting
overall was a great success with
a total in combined attendance
of 180.
Vision University was held on
Thursday, April 29, 2010 and
organized by Tim Carrigan,
Wolverine X-Ray. We had 4 mini
training classes on:
·TECHNOLOGY "DR: The Naked
Truth" ·The PACS Market Today
·Vision SALES Workshop
- Personal Selling and the
direct Sales experience
- Effectively Handling
Objections
- Selling: Techniques for
successful value based selling
of goods and services.
Those who attended the
University all stated that they
learned a lot and were happy
that they participated. Thank
you Tim for making Vision
University a huge success.
A Special thank you goes out
to the Vendors that helped
sponsor our events: AlphaTek
Corporation, Medlink Imaging,
Pyromet Silver Refiners,
Rochester Cassette Sales &
Service, SEKO Worldwide,
Techno-Aide, The Simon
Companies, Ti-Ba Enterprises and
United Marketing Group. Also, we
want to thank the Round Table
Discussion Facilitators : Walter
Carrigan, Rob Muzzio, John
Olenio and Cheryl DiLanzo
The 2009 Awards were
presented at the end of the
meeting. The following awards
were given:
Top Sales Producer 2009:
Lake Superior X-Ray
Wolverine X-Ray
New Jersey X-Ray Sales & Service
Dealer Compliance Award 2009:
Wolverine X-ray
GXC Imaging
Most Improved Dealer 2009:
Jones X-Ray
Radiology Services, Inc.
Most dealer supported Vendor
Award 2009:
Rochester Cassette Sales &
Service
"H. Robert Simon Award of
Excellence"
Dan Richardson and Glenn
Richardson were both given this
award for their dedication and
support of Vision Imaging
Partners and our Membership.
There were a total of 36 Door
Prizes given out at the end of
the meeting. A total of $4000.00
cash was provided by Vision
Imaging Partners, Inc. Other
prizes included: Flip Video,
Gift Cards, GPS’s, IPods, Silver
Plated Mouse & Bars of Silver.
These prizes were donated by
AlphaTek Corporation, FINANCIAL
Corp, Genesis Digital Imaging,
HR Simon & Company, Jendee Web
Design, Konica Minolta Medical
Imaging, Medlink Imaging,
Pyromet Silver Refiners,
Rochester Cassette Sales &
Service, SimonDR, Soyee
Products, The Tape Company,
Ti-Ba Enterprises, UMG/ Del
Medical. Thank you to the
Vendors who provided the door
prizes for our National Meeting
This year the Vendor Door
Prize was won by Mike Fairchild
from Star X-Ray Products.
The Top Cash Prizes were won
by:
$1000.00 Cash
Lamont Anderson- US X-Ray
Equipment & Supply, Inc.
$750.00 Cash
Kristin McCormick- Advantage
Medical Systems
$500.00 Cash
Gary Rossi - Century Medical
Systems
First and Second Place Golf
trophies were handed out along
with $800 in cash prizes. Thank
you to Hope X-Ray, HR Simon &
Company, Pyromet, SimonDR and
Vision for helping in sponsoring
this years golf tournament.
A Special thank you goes out
to all the Vendors and Members
who made our National Meeting a
memorable one.
Hope to see all of you again
next year at the 2011 National
Meeting.
Computer Tip By:

Having trouble with your
inkjet printer? There are three
common problem types with simple
fixes that will get you on your
way back to high quality output:
Paper Jams:
The most common problem
experienced with inkjet printers
is paper jamming. When paper
jams aren’t fixed by removing
the jammed paper, there are a
few more steps to take to
resolve the problem. Open the
lid on the printer and check for
small pieces of paper that may
have ripped when removing the
paper jam. Be sure to check the
rollers. Small pieces frequently
hide in them. If you are still
having trouble, take the paper
out of the paper tray, check the
paper guide making sure it is in
the proper location for the
paper size being used, fan the
paper and put it back into the
printer. Continued jamming after
these steps you may indicate
that you have a foreign object
in your printer. Take the paper
back out of the printer open the
covers and start looking for
anything that doesn’t belong in
the printer. Objects as small as
a broken pencil point or a
staple may cause your printer to
jam. If none of these procedures
fixes the jamming issue, your
printer may be worn out. It is
common for the rubber pickup
rollers to wear out and cause
paper jam reports. If your
printer is under warranty, it is
time to call the manufacturer
for service. If your printer is
out of warranty, it is time to
shop for a replacement.
Fuzzy
Printing, Streaks and Incorrect
Colors:
Ink cartridges are always the
culprit when it comes to print
quality and color consistency
issues. To correct these issues,
follow these steps. Check the
ink levels in your cartridges.
The installer that came with the
printer should have installed a
print monitor application that
displays the ink levels. If you
don’t have a monitor application
installed, go to your printer
manufacturer’s web site,
download and install the latest
driver software for your
printer. Replace the ink
cartridges that are almost
empty. Next, clean the
cartridges. The print monitor
utility should have a function
for this. Many utilities have
several levels of cleaning. Use
the deep cleaning function if
the normal cleaning doesn’t
resolve the issue. Sometime
three to four cleanings are
needed to clear up print
quality. A last chance effort to
save your ink cartridges is to
manually clean them. Remove one
cartridge at a time and rub the
small copper colored nozzle end
with a dry paper towel. Be very
gentle, it is easy to damage the
nozzles. If these methods do not
do the trick, it is time to
replace the cartridges. The
nozzles in the cartridge may be
malfunctioning or there may be
dried ink clogging the nozzles
if the printer has not been used
for a while.
Unresponsive Printer:
When your printer decides to
completely stop working, there
may be several issues causing
the problem. The simplest fix is
to turn the printer off and then
back on. When this most basic
step fails to revive your
printer, follow these
troubleshooting steps. Turn off
your printer and reboot your
computer. Turn the printer back
on after the reboot. Rebooting
your computer fixes most
problems that we experience with
our computers. Next unplug the
power from your printer, wait
ten seconds and plug it back in.
This resets your printer
hardware. The last and most
complex step is to uninstall
your printer’s software from the
Add/Remove Programs item in your
computer’s Control Panel. Once
complete, unplug the printer
cable, download the latest
printer software from your
printer manufacturer’s website
and install it. Do not plug the
printer cable back into the
computer until prompted by the
installer. If these steps do not
resolve the issue, it is time to
call the manufacturer for
service. If your printer is out
of warranty, it is time to shop
for a replacement.
Inkjet printers are a cheap
option when you are shopping for
a printer. Keep in mind that
printer manufacturers purposely
sell inkjet printers as cheap as
possible because they make their
money selling expensive ink. As
a result, not much investment is
made in reliability of the
printer. When you shop for your
next printer, you may want to
consider a laser based device.
Over the life of a printing
device the cost of supplies plus
the device itself is much
cheaper for a laser and the
reliability is usually much
better.
Dealer Member Spotlight
Professional Equipment Co.,
Inc. Guilford, CT
Professional Equipment was
started in 1979 and is located
on the shoreline in Guilford,
CT. Our primary sales area is
CT, however, we do have
customers in RI, MA and New York
State. Our customers encompass
the entire spectrum of x-ray
users.
We are a small company, by
most standards, but compete with
the larger
companies on an equal basis. We
can help the customer with
anything as simple as selecting
the proper lead apron to the
design of a new x-ray facility.
While we continue to service
processors, we have transitioned
into the 21st century with
increasing sales of CR and DR
equipment. We were also the
first to introduce an
Environmental Treatment Plan in
the state of CT for our
customers.
All of the staff here at
Professional are long- term
employees; all the people in our
service organization have been
with us over 20 years, and our
inside office staff for nearly
as long. Someone is always "on
call" to provide emergency
service as needed.
I believe that being a small
company , for the most part, is
a good thing. The people that
you work with understand the
importance of working together
as a team; there can be no "
someone else will do it" or "
I’ll do it later when I have
more time" OR my PERSONAL
favorite, " That’s not my job."
The facts are that there IS no
one else to do it, and there
won’t be more time so it must be
done NOW, and your job is to do
whatever is needed. This
philosophy encourages people to
be a part of the company, to
suggest how to do something
better, to explore new products,
and easier ways to accomplish
the tasks at hand- in short, to
behave as if this is their own
personal business. Fortunately,
for me, these are the type of
people with whom I work, and
this type of atmosphere has led
to whatever success we may
enjoy.
Customer satisfaction has
been, and will continue to be,
our primary focus. This has
enabled us to become, and to
remain, one of the most
respected dealers in CT.
Professional is not just our
name, but it’s the way we do
business!
Vendor Spotlight


Over the last two and a half
years TXR has transitioned from
a small family owned business
that focused on the small
private practices, looking for
basic, cost effective and
reliable equipment, to a
manufacturer and supplier of
products for the hospital,
clinic, orthopaedic, GP,
portable, home health,
chiropractic and veterinary
markets.
Today, TXR continues to
manufacture our bread and butter
products under the
ValuePlus label. The
products under the
ValuePlus label are true
and tried products that have
made the company successful over
the last 30 years. We continue
to make strides in improving the
functionality and ease of
installation of these products.
Our latest addition to the
ValuePlus line is a
lower cost alternative for CCD
imaging in an upright system for
the cardiologist and
chiropractic markets.
We have expanded to supply a
full line of high end hospital
products under the
AdvantagePlus label. As
our industry continues to
evolve, we recognized that the
independent distribution network
was ready for a supplier that
offered a broad range of systems
to become their one-stop
supplier for all their
radiographic equipment needs.
Our AdvantagePlus
line offers the most rugged
equipment available in the
marketplace. We are striving to
become your supplier of choice
for very basic to very
sophisticated equipment.
Our offerings in the
ValuePlus and
AdvantagePlus product
lines includes film/CR, CCD and
a selection of DR equipment
offerings that fit the needs of
upgrades and complete digital
systems.
Recognizing that delivery
time is critical, we stock a
wide selection of generators,
ceiling tube mounts, floor mount
tube stands and elevating tables
to meet the quick delivery needs
of your customers.
Please contact any of our
industry veteran sales
associates, Paul Kupsco, James
Wake, Ruth Schuster or Joyce
Peterson for information and
pricing on any of our offerings.
The entire team at TXR thanks
you for your support and
contribution to our success. We
truly enjoyed the opportunity to
see many of you at the National
meeting and look forward to
building our
partnership with the Vision
family.
Vendor Announcements:

X-Rite
announces the new 331C
Transmission Densitometer
The new 331C Transmission
Densitometer is portable and
compact yet has the same
accuracy and repeatability as
larger countertop units,
measuring densities up to 4.0 D
New
features include:
• New NiHyD battery that
delivers greater than 2,000
measurements per battery charge,
a 333% improvement over the
current 331
• Takes only 1 hour to fully
charge from a discharged state,
compared to 14 hours with the
old battery
• Uses standard 12VDC battery
charger and is considerably more
power efficient! The charger is
only active when the battery
requires charging
• New LED light indicates
instrument charging status
• New "Sleep" mode powers down
the instrument when not in use
to conserve battery power
• Easy to read touch pad
• EnergyStar compliant
For more information, please
contact Teena Remington at
866-774-3731.

UrgentWorks
Critical Results Reporting
Provides Tool to Verify/ Update
Referring Physicians’ Contact
Info via Automated Dialing
BRIT Systems introduced a new
communications tool for the
company’s UrgentWorks Critical
Results Reporting application.
Fire Drill auto-calls referring
clinicians and other users; by
selecting a couple options
during the call, the referring
physician can easily verify
their contact information and/or
update it.
"The real trick to critical
results reporting is getting
people to keep their contact
information up-to-date," says
Shelly Fisher, President, BRIT
System. "What could be easier
than an auto phone call? With
UrgentWorks, we’ve automated
many of the manual tasks to
increase clinical use and
compliance, as well as provide
PACS and IT administrators a
solution that works within an
existing workflow."
UrgentWorks’ Fire Drill
includes a tool to schedule the
drill and send emails to the
users informing them of when to
expect the call and the
questions that will be asked. It
also includes management reports
showing which phones numbers
were verified or updated,
indicated as being wrong, or
never answered.
As part of BRIT Systems’ next
generation Web-based solutions,
UrgentWorks is a 100%
browser/AJAX application so all
updates to critical results and
urgent findings are immediately
available across the enterprise.
It supports the flagging of
urgent findings, critical test
results and ER discordance by
reporting clinicians, and the
immediate communication and
on-going tracking of results to
the ordering
physician. Critical findings and
history of the communications
can be viewed and updated by all
involved users on the browser
interface. Reporting clinicians
can use UrgentWorks to
effectively communicate
their findings in accordance to
ACR guidelines and Joint
Commission initiatives. The
application requires no
installation of a client or
download, not even Flash.

NEWS FLASH!
Rochester Cassette has
recently been awarded the
exclusive distributorship in the
US for Kiran grids. We are proud
to add this high quality line of
grids to our repertoire of
product offerings. Kiran grids
are manufactured in a new, State
of the Art facility and adhere
to stringent quality and testing
parameters to ensure perfection
in image contrast and artifact
free grids.
Just take a look below at how
much clearer your image will
look with simply using one of
our Kiran branded grids. Call
today for your quote, we have
hundreds in stock!


New Products for Vision
Imaging Members!
Graham Medical products were
recently made available to
Vision Imaging members. The
Graham team attended the most
recent Vision Imaging sales
meeting – and the products were
well received by members. Graham
Medical features an array of
paper and non-woven medical
disposable products ideal for
x-ray and imaging applications.
Ideal products include – drapes,
pillowcases, table paper, and a
full line of patient apparel and
specialty products. Contact
Graham Medical at 800-558-6765
or www.grahammedical.com
to view product offering and/or
to request a sample.


HISTORY
American Radiographics Inc.,
was started in 1986. ARI created
a niche to remanufacture
diagnostic x-ray equipment
providing a substantial savings
to customers over purchasing new
equipment with the same quality
diagnostic results. In 1994
Huestis Industrial purchased ARI
creating a doing business as
Huestis Medical company. In 1996
Huestis Medical/ARI purchased
Protronics in Illinois, a
remanufacturer of portable x-ray
equipment. Renaming Protronics
Huestis Medical. Then in 2006
Krish Suthanthiran purchased
Huestis.
REMANUFACTURING
Huestis Medical has been
remanufacturing diagnostic x-ray
equipment for over Twenty-four
years. We remanufacture AMX, OEC
and Mini-C’s in Gilberts,
Illinois and R/F and Rad
equipment in Bristol, Rhode
Island. Both locations are ISO
9001 Certified and FDA approved.
Being ISO certified and FDA
approved separates Huestis
Medical from other
remanufacturers. These
certifications require us to
follow detailed work
instructions and procedures
requiring us to remanufacture
our equipment to meet or exceed
the original OEM specifications.
Each September an outside
independent audit is conducted
to ensure we do so.
DID YOU
KNOW?
-Huestis remanufactures
the AMX III and AMX IV/ (+)
-Huestis remanufactures the
OEC 9400, 9600 and 9800
-Huestis remanufactures the
Fluoroscan Premier Mini-C
-Huestis remanufactures the
RFX/SFX , Rad and Urology suites
-Huestis provides a minimum
one month rental on all
portables
-Huestis accepts
trade-ins/ups against its
remanufactured equipment
-Huestis has a Parts Division
which sells not only GE, but all
major brand parts
-Huestis provides a Full One
Year Parts Warranty for all
portables
-Huestis provides a Full Two
Year Parts Warranty for all RF,
Rad and Urology suites
If you have any questions or
concerns, please feel free to
call Dan Bond or Dave Reis
HUESTISMEDICAL
making it affordable
Huestis Medical 68 Buttonwood
Street Bristol, Rhode Island
02809
Phone: (401) 253-5500
Fax: (401) 253-7350

UMI International
2 E. Union Ave.
East Rutherford, NJ 07073
T 201-804-8044, F 201-804-8046
www.umimedical.com
umimediclausa@yahoo.com
Vision Vendor since 2001
Major X-ray Items
- Grid & Related Items
- Collimator (manual)
- Portable Unit
- Tube & Tube/Housing
(disassembled)
- Cassette
- Intensifying Screen
(conventional & digital)
- Slim View Box
* FDA 510(k) approved and/or
listed
Please contact us for more
information and Dealers Price
List.

New Equipment Finance
tools now available at
www.financialcorpleasing.com
Last year FINANCIALCORP made
a commitment to Vision Dealers
to provide useful sales tools
and information to assist and
educate X-ray vendors. We are
proud to announce we went live
this past April!
Useful materials can now be
downloaded to assist as sales
tools including:
1. A generic equipment tax
write-off flyer is available
that explains the benefits of
buying equipment this year,
because this benefit will expire
this year. Just download this
word document and personalize it
with your own company
information.
2. Our simple to use payment
calculator can be used to assist
with providing monthly payments
for all equipment quotes
presented to your customers.
3.A "Why Lease" flyer can be
downloaded to provide the
benefits of equipment
lease/finance. This flyer is a
handout to provide to your
customers so they can learn what
options and tax benefits are
available for how to purchase
your equipment.
We suggest you review
www.financialcorpleasing.com
to see how this website will
assist you to be more effective
with your customers.
We welcome your feedback and
suggestions. After all, this
site is specifically for
X-ray vendors!

Vision Members and Vendors:
I would first like to thank
all of you and Vision Imaging
Partners for making the 2010
National Meeting a huge success.
It was great seeing and speaking
to all of you again.
SEKO Worldwide of Latham, NY
is the preferred transportation
company in Vision Imaging
Partners. Instead of writing
about why I think you should be
using SEKO for your shipments, I
thought it would be better
coming from other Vision
Members/Vendors that have been
using us:
During the past year
Wolverine X-ray has taken
advantage of the freight
solutions provided by SEKO
Worldwide. Like many other X-ray
dealers, freight is always of
great concern regarding price,
dependability, ease of
paperwork, service and of course
the handling of the ever-dreaded
freight claim. Thus far, our
experience has been extremely
satisfying. The service has been
exceptional. Freight is picked
and delivered as promised and
the BEST part has been the
competitive prices which have
translated into savings for our
company. Wolverine uses SEKO
exclusively for delivery of all
capital equipment as well as all
CR and DR equipment. They have
promised air ride service, and
have not failed to deliver. We
are always pleased to share
information with our partners;
it has been a real pleasure to
deal with SEKO and their entire
staff. Vivian Carrigan-
Wolverine X-ray
We have been using SEKO
Worldwide as our freight carrier
for some time now. We are very
pleased with the service that we
have received. Our freight has
always been delivered on time
and safely. We take great price
in our products and expect our
freight companies to be the
same. SEKO has proven to be
such. I have dealt with Pat Toma
and he has been wonderful to
work with. If you are looking
for a personal, reliable,
affordable freight company, I
highly recommend SEKO Worldwide.
Stephanie McCarty, HR Simon &
Company, SimonDR
Call me today to get a quote
on your next shipment!!! Please
remember, in order to receive
the Vision discount, you must
call my office to arrange your
shipments.
Pat Toma
SEKO Worldwide
800.762.5092


AMD Launches Version 5.0 of
Catella PACS
As one of the earliest
developers of PACS systems
specifically geared to the
independent distributor, we are
pleased to announce a major
version change to the Catella
PACS. Catella 5.0 has been
redesigned from the ground up to
add more features for your
clients and to make it easier
for your service groups to
support.
The last point is
particularly important. As
digital imaging matures, your
dealership is going to make its
numbers not by new sales but by
service revenues from your
installed base. The easier we
make it for you to support your
PACS installations, the more
dollars will fall to the bottom
line.
Along with the introduction
of Catella 5.0 we are announcing
a new web-based service support
system. This system, to be
rolled out to all dealers by the
end of July, allows you to log
and track service tickets
through any internet browser.
Like our current email system,
your request will go directly to
our service staff for quick
response. However, now you can
see what is being done, see the
complete log of correspondence
and communicate directly with
the technician assigned to your
request.
But the real excitement is
what we have done with Catella
PACS. Here are just some of the
many new features:
· True Internet Browser viewing.
Each license is now a
"concurrent" user license.
· Completely redesigned
viewer that uses almost 90% of
the screen for image viewing.
·
Complete flexibility on how
images are displayed on the
screen. This includes a very
flexible hanging protocol
system. Users can create these
hanging protocols "on the fly"
and save them for future use.
· "On
the fly" design of the layout
for printing images, as well as
almost unlimited additions of
any DICOM or non-DICOM printer.
·
Ability to display images from
any patient’s image set or
across different patients.
·
Ability to record CD or DVD’s
with almost unlimited
flexibility to choice images
from a patient or across
different patients. Equally
important you select "on the
fly" whether to burn a viewer or
anonymize patient data before
recording the CD.
· A
complete reporting system is now
included.
· …And
the list goes on and on….
Web demonstrations can be
arranged on a moment’s notice.
In addition, we have special
deals available to upgrade
current Catella 4.0 users to
this new Catella 5.0 version.
Call for details.
One more word about the new
AMD: these economically
challenging times have made all
of us look at every aspect of
our businesses to find ways to
make our systems work better and
our offerings more appealing to
our customer base. Products can
be improved and software
upgraded…we have done that… but
we think that ultimately what
really counts is how we help
make your sales and service
efforts easier. In addition to
our new
web-based service system, we
have high level technical sales
people with years of experience
who answer our phones and your
questions NOW and make decisions
(within reason) NOW so that you
can close that sale NOW.
Call NOW for a demonstration
of Catella 5.0.

HOT! HOT! HOT!
Hot as the
summer sun, Techno-Aide’s
sizzling with a summer product
expansion!
NEW
Protective Apparel:
LIGHTER WEIGHT, LESS COST! In
addition to our traditional .5mm
protective apparel,
Techno-Aide is now introducing
our NEW Super35!
Get .35mm Pb equivalency
in
Regular Lead, Lightweight Lead
and Lead-Free aprons. These
.35mm aprons are almost 25%
lighter than .5mm aprons and
offer excellent protection!
Super lightweight, super
comfortable, super fatigue
reducing, super value,
Super35! Give us a call
today for
Super Pricing.
When you wear
Techno-Aide apparel, you get…
n
Maximum
Protection (no scrimping on
materials!)
n
Solutions for ALL Medical
Professionals with 14 Styles
n Expanded
size range: Petite to 3X!
n Super
Color Choices and 5000+ NEW
Embroidery Designs
n
Knowledgeable, experienced, and
friendly Customer Service Staff!
n 2 Year
Guarantee on Workmanship and
Materials
n FREE
Recycling of older Techno-Aide
aprons
n FREE
Embroidery, Should Pads, Double
Pockets
n FREE
Apron Swatches to show your
customer.
n 7 day
Lead Time on glasses and apparel
Radiation Protective Eyewear:
updated and expanded with
contemporary designs for style
and comfort. Also, along with
our reduced prices, you can now
"Try Before you Buy"! Let
your customers wear a pair of
our Eye-Guard Glasses for up to
20 days. If they don’t like
them, they can return them to us
in the original case, in
re-sellable condition, for a
100% refund – no questions
asked! Email Teresa for a flyer
at
tquirante@techno-aide.com.
We also offer Laser Protective
Glasses; see page 105 of the
2010 catalog. Call customer
service for pricing and
information about this program.
NEW Apron Bag:
perfect for mobile environments.
These bags allow you to roll up
your apron and carry or store it
in a convenient, duffle-style
nylon bag. Bag comes with two
handles, a shoulder strap, rigid
insert and zippered closure.
Call 800.251.2629 for pricing
and information.
FUSION Furniture:
this expanded line is going
strong with everything your
customers need. Desks,
Workstations, Chairs, Monitor
Mounts, Laptop
Solutions, Lecterns & Podiums,
Conference Tables, Break Room
Tables, White Boards and Printer
Stands… we have it all! Need
help with a quote or want more
information on this lucrative
line, contact John at
jpatterson@techno-aide.com.
Super SPONGE Mania: Thank
You to everyone who has
stepped up to the plate to try
our expanded line of sponges.
The response has been
overwhelming because of our
variety and pricing, and we
greatly appreciate your support!
If you haven’t tried our
standard, coated or bariatric
positioning sponges, you’re
missing out on a great deal! We
now have 10 pages of sponges to
meet all your customer’s needs.
Call 800.251.2629 for pricing
and
information.
 
UMG/Del Medical Supports You!
UMG/Del Medical is proud to
be the one stop shop for Vision
Imaging Members for Universal
and Del Medical branded general
purpose radiographic imaging
equipment and the most
comprehensive line of CR, DR and
PACS solutions. Our
ongoing mission is to serve our
customers and dealers with
timely and professional support,
information and training.
UMG/Del Medical takes that
responsibility seriously and has
a variety of resources that will
assist you in making the sale
and improve your after sale
technical support.
· Free
webinars for all CR, PACS and DR
products. An excellent tool to
help you close sales with your
customer.
·
Free
introductory CR, DR, and PACS
product training is provided by
our knowledgeable technicians
and digital specialists at our
Harrison, NY and Roselle, IL
facilities. You will learn key
product features, work with the
actual digital acquisition
software, including our new
DELWORKS DR, and be taught by
the manufacturer’s technical
experts.
· Other
classes for 2010 will cover Del
equipment, generators, and R/F
systems, as well as application
and service specific training
for all conventional and digital
imaging products
·
Technical information is just a
click a way! Instant access to
installation manuals, room
planning guidance, technical
specifications and more is
available 24/7 on our website
dedicated to technical support
and service
www.delmedicaltechsupport.com.
This site can also be accessed
from the Technical Support
section of the Del Medical site,
www.delmedical.com where
you will also find pdf versions
of all our sales literature.
If you have not already taken
advantage of one or more of
these resources, or want to
learn more, please contact your
Regional Sales Manager. They
will be happy to give you more
information and even take your
reservation for our next
training session in August, we
would love to see you there!

AFP Imaging Is
Now ImageWorks
Dent-X, NewTom
and EVA Brands
Remain the Same
(Elmsford, NY, June 24, 2010)
- AFP Imaging Corporation (OTC.AFPC.PK),
commemorating its first 12
months under new ownership,
leadership, and
management, is now ImageWorks.
ImageWorks, with over 30 years
experience and 100,000 installed
systems worldwide, is an
innovative,
vertically-integrated
manufacturer of Dental,
Veterinary and Medical Imaging
technologies.
According to R. Scott Jones,
ImageWorks’ Chairman, "We feel
that the name ImageWorks
embodies the energy, innovation
and customer responsiveness that
we value and strive to
maintain." Jones continued, "Our
leading brands, Dent-X, NewTom,
EVA, and MiniMed are well
recognized for outstanding
performance and quality
throughout the world and will
retain their brand identity in
each of their respective
markets. The past year has
brought significant growth in
each of our imaging divisions.
We are looking towards the next
12 months and promotion of
ImageWorks as redefining moments
in the company’s long history.
ImageWorks has a renewed
commitment for the development
of innovative imaging products
and providing the highest level
of customer service."
Significant investments are
being focused on the development
of a dedicated Customer Center.
It has multi-modality
communications and a Training
and Development Program,
including a state-of-the-art
Training Center for Digital
Imaging and Cone Beam CT
customers, distribution partners
and ImageWorks employees. Both
of these facilities are under
development at the company’s
Elmsford, New York headquarters
where the company currently
develops and manufactures its
vertically-integrated EVA
Digital X-Ray Sensor, 810 Film
Processor, and MiniMed Film
Processor product lines.
ImageWorks’ dealer network
includes over 3,000 distributors
in 46 countries, worldwide. The
company reports that it has
grown its NewTom 3-D Cone-Beam
Imaging business four-fold
during the past year, clearly
becoming the leader in mobile
Cone Beam CT imaging center
solutions. ImageWorks continues
to manufacture and distribute
its EVA Digital Dental X-Ray
sensor through its Dent-X brand.
EVA has accomplished great
successes, selling over 12,000
units globally to dentists. That
achievement inspired the
company’s launch into the
Veterinary Dental market as a
first mover several years ago.
The EVA-Vet Digital X-Ray sensor
quickly emerged as the #1
selling digital veterinary
dental sensor in North America.
While the company is now
ImageWorks reflecting the new
market approach, all existing
warranties, service agreements
and partnerships remain intact.
ImageWorks proceeds into a new
era with its corporate
relationships.
Please visit the company’s
new web-site:
www.ImageWorksCorporation.com.

IMAGEWORKS
NAMES MARC THACHER AS DIRECTOR
OF MARKETING & SALES
ImageWorks, formally AFP
Imaging, is proud to announce
that Marc Thacher has been named
Director of Marketing and Sales.
Mr. Thacher is a past employee
that successfully founded a
technology dealership and
represented AFP Imaging in its
West Coast market and has been
associated with ImageWorks for
eight years.
Thacher helped conduct the
initial launch of ImageWorks
current technology products,
including the EVA digital x-ray
sensors. Thacher then left
ImageWorks in order to open a
dealership that focused
exclusively on selling,
installing, training and
supporting dental technologies
and computer networks in
veterinary and dental offices.
Most recently, as a
representative for ImageWorks
and other manufacturers, Marc
was the company’s highest
producing representative where
he gained true expertise in the
industry.
R. Scott Jones, ImageWorks
Chairman commented "Marc is
highly respected within the
Dental and Veterinary Industries
and has proven himself
consistently in a number of
roles with the company over the
years. We look forward to him
applying his energy and skills
to take the division to a new
level of excellence."
"ImageWorks has the vision,
leadership and innovative
product portfolio to rapidly
grow its core imaging
businesses. ImageWorks is poised
to expand on its offering of
digital imaging products. I’m
excited about the opportunity to
participate in AFP Imaging’s
continued track record of
success," said Mr. Thacher.
Marc holds a dual-degree in
Marketing and Computer
Information Systems from Tulane
University’s A. B. Freeman
School of Business. He has
experience working in
manufacturing, representing
manufacturers, and selling as a
retail dealer. This unique
combination of skills makes him
well suited to advance
ImageWorks market share in our
worldwide efforts to build our
imaging product lines.
Marc can now be reached at
914-592-6100 x 218 and
mthacher@imageworkscorporation.com.

IF YOU PAY PEANUTS, YOU GET
MONKEYS
There are two principles that
are required if you want your
business to be taken seriously
on the internet. First and
foremost, NEVER use a free email
address such as Yahoo, Hotmail,
or Gmail for business
correspondence. Always use an
email address associated with
your business domain name. The
second is credible website
hosting, which is what we’ll
focus on in this article. Your
website consists of files which
must be stored on a computer
(file server) connected to the
internet and website hosting is
a service whereby you "rent"
space on that file server.
The list of companies vying
for your business is an endless
one. It can be challenging to
decide between the many who
claim to be the highest rated
and those clamoring to be the
least expensive. For most
website designers and
developers, the decision is
easy. We sort fact from fiction,
but for those not regularly
engaged in the industry the
decision can seem almost
impossible to make. The best way
to select the best host is to
follow a simple selection
process used by professionals.
1. Assessment. Assess your
website and your website hosting
requirements. Will your website
be of a personal or professional
nature? What type of website
will you have (i.e. ecommerce,
brochure)? What additional
features do you plan on having
in the future? Do you plan on
having a secure section?
2. Reliability. The best
website hosting companies
guarantee 99% uptime and limited
shared website hosting of their
servers. It will not help you to
have a website that is barely up
due to constant maintenance
issues or loads slowly because
of cramped server conditions.
3. Data. As your website
grows in popularity so will your
bandwidth requirements. It is
far better to pay for an
adequate amount of bandwidth
ahead of time as part of your
monthly bill, than receive a
surprise bill for going over a
set limit. The same philosophy
should be applied to disk space.
Whether it’s because your
company has expanded or you have
decided to utilize your website
more, odds are expansion is in
your website’s future. The last
thing you want is an additional
fee for disk space.
4. Tech Support. Like system
restore on your computer or
regular backups of your files,
most people hardly think of this
one until they need it. It is
very important to be able to not
only contact your website
hosting company, but also
receive a response from them at
any time. The best website
hosting support is US based and
is available twenty-four hours a
day, seven days a week. The best
website hosting companies will
offer that support via online
chat, email, phone, a support
ticketing system and even a
members’ only section.
5. Special Features. These
come in handy when you’re
looking to enhance your website
but still lower overall
development and maintenance
costs. Email addresses are
standard, but the ability to
check your email online is not.
Online forms to acquire visitor
data are standard, but the
ability to host those forms on a
secure server is not. In
addition there are a variety of
scripts and software that can
enhance your website without the
need to hire a programmer.
6. Control Panel. Will you
have to submit a support ticket
every time you need a password
changed? Will you have to wait
endless days for your website
hosting company to add a new
email address to your account?
The type of Control Panel
offered establishes how much
control you will actually have
of your website and overall
account. It also determines the
learning curve involved so check
to see if they offer a free demo
of their Control Panel before
you sign up because they aren’t
all the same.
7. Rate. While you will be
tempted to go for the lowest
price you can find, remember you
will also be getting what you
pay for or as James Goldsmith
once said "If you pay peanuts,
you get monkeys". Companies
offering dedicated servers will
be substantially higher than
those offering limited
bandwidth. Competition from
overseas is tempting, but there
are many negative factors to
consider including limited or
poor tech support. Free website
hosting is fine as long as you
realize the advertisements will
make your website hosting
company money while turning off
your visitors.
As you create your list of
potential companies keep in mind
that, although pricing is
important, your website hosting
company should never be chosen
on price alone. Finding out
later on that you selected the
wrong company or one which
cannot fully support your
requirements can be troubling.
Transferring your website to
another host is not always easy
and most of the time it will
cost you between several hundred
to several thousand dollars,
depending on the scope of your
website.
Regardless of the size of
your company or website, your
business is just as important as
everyone else’s and thus you
should receive the most for it.
Never sign up with the first
company you find. Do your
research, ask questions and when
in doubt seek experienced
assistance. Jendee Web Design
Services offers website hosting
designed around your website
requirements from reputable and
cost effective providers.
Contact us if you require any
assistance. We’re always here to
help you.
About the author: Jeanette
Iurato is a full-time web
developer, freelance writer, and
the owner of Jendee Web Design
Services, LLC. The
www.jendee.net website is
dedicated to helping existing
small businesses on the Internet
and those interested in getting
started. You can follow Jeanette
and share your thoughts at
www.twitter.com/jendeedotnet
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